News
me2me AG launches in US, develops new innovative voicemail service
Zurich, Switzerland, March 21 2009 - me2me AG, a wholly owned Swisscom venture, has built on its voice-enabled me2me personal messaging and Web service, to develop a new tool that promises to dramatically improve the mobile voicemail experience and increase revenue and subscriber loyalty for operators. me2me AG will also officially launch the company and its innovative me2me service in the US at the CTIA Wireless 2009 event in Las Vegas.
me2me's new service helps subscribers better manage their voicemails by adding valuable information about the message content, and making voicemail more searchable. The service prompts callers to specify keywords to tag their voice message and to give the recipient an indication of its subject. These message tags are then delivered to the recipient by SMS, together with a message envelope, detailing the time and date of the message and the caller details. Users are able to view this important information on their handset without having to listen to the message, or can call the voicemail service and immediately jump to the most important message. This development effectively moves voicemail beyond the simple visual selection and playback of voicemail available elsewhere, and adds instant value for consumer and enterprise subscribers. This works with every mobile handset in the market and can enhance Visual Voicemail.
me2me's voicemail solution is offered as a managed service to mobile operators worldwide, making the service affordable and speedy to implement, while promising to bring additional revenue to operators by offering a valuable service to subscribers. me2me will demonstrate the service at CTIA Wireless, April 1-3 2009.
Commenting on the announcement, Peter Hauser, CEO said, "We've launched this voicemail addition to our me2me service in response to consumer demand for greater and more efficient 'searchability' of voicemail content. The current voicemail services can be cumbersome and time consuming to access and manage, but me2me's service is set to change all that. Combined with me2me's wider personal messaging solution, this service will significantly improve the access and management of voicemail content for subscribers, and will generate new income for mobile and fixed line operators. With the launch of me2me AG in the US market, this effectively extends and multiplies the potential subscriber base into the millions."
This announcement follows the launch in Europe during February of me2me AG's flagship service, me2me, delivers converged, voice-enabled personal messaging and Web services to the mass consumer market. The service is designed to help users organise their lives by verbally storing daily life information - those bits of important information that are always needed but often forgotten - and tagging it with personal terms to make it searchable later on the mobile device or a PC Web interface. This service is currently in beta testing and operator trials in Europe and the US, will be launched to the public in Autumn 2009.
About me2me AG
me2me AG is a mobile communications company offering unique next generation convergent web and voice services. The flagship solution "me2me" has been created to offer operators the opportunity to generate new revenue streams and gives users an intelligent daily life information service enabling rapid storage, management and retrieval of information, in order to simplify and help organise their busy lives. Founded in early 2008 and financed by Swisscom Ventures, me2me AG is headquartered in Zurich, Switzerland with subsidiaries in London, UK and Boston, US.